I’m a problem solver.
Growth is where I put it to work.

I figure out how things actually work, then build systems that take advantage of it. I help clients create leverage by augmenting their strategic, technical, and analytical capabilities. The goal is always the same: create and capture demand for companies building something worth growing.

How I Got Here

I read Moneyball over the weekend on the injured list, in the middle of my short pro baseball career. It captured how I thought about competition—that the edge comes from seeing the patterns that others overlook. When I started a blog while playing overseas at the end of my baseball career, I accidentally fell into web marketing and analytics. From there, I devoured everything I could find about web and app technology, data, UX, and marketing—and tested all of it. I caught the growth wave early, cut my teeth in enterprise consulting, and found problem-solving work I loved (but not the enterprise environment). Startups gave me both—the complexity I craved and the speed to actually experiment, learn, and ship.

How I Work

I don’t start with playbooks. I start by understanding how the system actually works—then I integrate and augment. This means tearing down how AI search pipelines retrieve and cite information, reverse-engineering the mechanics behind platforms and tools, and building things to test whether my hypotheses hold up. Chrome extensions, tools, automated outbound pipelines, content systems driven by AI agents—I build what I need to learn, and I learn what I need to build.

The result is growth work that’s grounded in how markets, systems, and buyers actually function, not how a blog post says they should. I build testable systems that help clients understand what’s working, why it works, and how to scale it.

What I Do

I’m a fractional growth lead for early-stage SaaS companies. I work across the full arc, from finding product-market fit to building the systems that turn traction into compounding growth. My work spans positioning, inbound and outbound demand generation, web strategy, marketing analytics, and AI-driven automation. I’ve helped seed-stage startups develop their identity and positioning, helped Definite find PMF and generate $1.5M+ in pipeline in the first year, and scaled Panoply’s inbound trials 3x organically at Series A. My niche is data and analytics SaaS, but the approach transfers anywhere the problem is complex enough to be interesting.

What I Believe

AI can execute faster than any team. This means vision, planning, and architecture are the real leverage now. The work is designing the systems, leaving the mechanical work to the machines. The goal isn’t more traffic or more leads. It’s a durable growth engine that’s sustainable for the business (and hopefully for people and the planet).

The Rest

I grew up in Oregon and Puerto Rico. I studied Communication and Philosophy at the University of California, Davis. I played professional baseball in the US, the Netherlands, and Australia. I co-founded a free fitness community in Hong Kong that still runs today. I’ve been writing a blog about marketing, analytics, and web technologies for over ten years. I’m a husband and father, and I live in beautiful Portland, Oregon.

If you are interested in connecting, please feel free to reach out via social (Twitter, LinkedIn) or email. If you would like to keep up on my projects (serious and silly), let me know who to send the emails to below.

To talk business: calendly.com/trevor-fox/30min
To untangle growth and career challenges: app.growthmentor.com/mentors/trevor-fox